Experience Lolita fashion like never before. Welcome to the 2013 JFashion Event themed Wonderland.


Anime Matsuri presents ‘Baby, The Stars Shine Bright’ & ‘Alice and the Pirates’ with featured Guests Designers Masumi Kano, Tomomi Nakamura and Kawaii Ambassador Misako Aoki in its 2013 JFashion Event.


JFashion at Anime Matsuri is not just about the Fashion Show, it is a gathering of wonderful Lolitas from all over for an unforgettable weekend filled with Lolita Tea Parties, panels, workshops and of course…shopping!

Join us for the chance to meet the Designers behind one of Japan’s most exciting brands.

Baby, The Stars Shine Bright is a Japanese clothing boutique chain created in 1988 by Akinori Isobe and his wife, Fumiyo. The original fashion house is located in Shibuya, Tokyo, Japan. Baby, The Stars Shine Bright specializes in Lolita fashion.

The “Alice and the Pirates” line of Baby, the Stars Shine Bright was created in 2004. It has a strong pirate and pirate-punk theme with bolder colors and more items suitable for Oji and Aristocrat styles. A store devoted to this line opened in Harajuku on the 25th of August 2006.

Hosted in the Main Events arena, the catwalk is graced by models and industry professionals putting on a show for the fans and media.

Here’s the video of the 2012 JFashion Show:

Date: Friday, March 29th, 2013

Location: Main Events Arena

Time:: 8PM

Applications for models for 2013 are now open.

Application Form
for J-Fashion Model